本文以台湾地区民宿的成功经验作为启示对象,总结了重庆民宿产业在发展过程中的一些成功经验,如加强秩序规范、对接乡村振兴,探索产业融合、聚焦行业资源,强化自律引导等,同时也分析了重庆民宿存在的行业管理不规范,配套制度落后、区域发展不平衡,层次参差不齐、地域特色不明显,文化空心严重、整体管理水平偏低,从业人员素质不高的问题,通过研究台湾地区民宿发展的成功经验并加以借鉴,有针对性地提出了未来重庆民宿产业发展要科学统筹规划、发挥行业组织的作用、深挖地域文化、拓展产业链、多元化营销、加强人才队伍建设的对策建议。
<<Taking Taiwan as the object of inspiration,this paper summarizes some successful experience of Chongqing homestay industry in the development process,such as strengthening order and norms,docking with rural revitalization,exploring industrial integration,focusing industrial resources,strengthening self-discipline guidance,etc. Meanwhile,it also analyzes the industry management of Chongqing homestay is not standard,supporting system is backward,and regional development is unbalanced. The level is uneven,the regional characteristics are not obvious,the culture hollow serious,the overall management level is low,the quality of employees is not high,through the study of Taiwan B&B development successful experience and reference,This paper puts forward some countermeasures and suggestions for the future development of Chongqing homestay industry,including scientific overall planning,giving full play to the role of industry organizations,exploring regional culture,expanding industrial chain,diversifying marketing means and strengthening the construction of talent team.
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