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双循环
本文以国内知名微信公众号“六神磊磊读金庸”为中心，重点解析当下个人文化类微信公众号的营销策略，总结目前较为成熟的经验，客观呈现个人文化类微信公众号面临的主要发展瓶颈，在此基础上探索微信公众号乃至其他自媒体未来发展的更多可能。
<<This paper takes “Six God” as sample in order to analyze the marketing mode of individual cultural WeChat public numbers，and then summarize the feasible experiences and main bottlenecks in their development. Based on that，the future possibilities of WeChat public numbers and other we-medias are explored.
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