This article investigates and evaluates the key tenets of the post-subcultural turn as this has informed discussion and debate among youth culture researchers during the last 10 years. While the post-subcultural turn has produced a wealth of new analytical tools and conceptual approaches，as well as providing a basis forseveral anthologies，it has also given rise to a series of critical concerns regarding the viability of post-subculture as an alternative approach to the study of youth. A key，and perhaps predictable，criticism of post-subcultural theory is that it adopts a naive，and essentially celebratory，stance regarding the role of the cultural industries in shaping the identities and lifestyles of youth. Similarly，it has been argued that，despite the claims of post-subcultural theory regarding the emergence of new，individualised and reflexive youth identities，one does not need to look very far to see evidence of the on-going role played by structural inequalities in shaping the life chances，and cultural affiliations，of youth.