本文围绕北京市对科普各类资源的投入,从科普项目设立、科普基地挂牌和管理机制、北京开展社会化科普资源共享、促进北京科普资源创作等方面入手,对“北京科普”在创新活动和基层传播中的效果加以归纳,分析了当前“北京科普”这一品牌的传播能力及在公众中的影响力,为进一步构建北京新媒体科普资源平台提出了政策建议。
<<This article focuses on Beijing's all kinds resources inputted in science popularization. From the starting to management mechanisms of popularization to the science popularization projects. It listed the promotion of popularization of popular science resources in Beijing and summed up Activities and grass-roots communication to analysis the current “Beijing Science Popularization” brands communicate and influence ability in the public it has given proposed policy recommendations to the further building of the new media science resources in Beijing.
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