2017年,在国家新战略引导下,我国新媒体发展面临新要求和新变化。在中国开启全面建设社会主义现代化国家新征程的道路上,如何进行网络与新媒体建设,发挥新媒体的牵引作用至关重要。当前,我国信息化建设成果持续惠民,国家通过主动严管严控与平台自主整改等多重举措并行开展互联网治理,网络发展进一步规范化。中国加速迈入智能互联新时代,“数字中国”建设步入快车道,政务新媒体开启资源共享与服务升级新阶段,网络直播与短视频行业新业态频出,媒体融合进入系统性创新时期,内容付费和知识服务掀起新内容变革,构建网络空间命运共同体促进全球传播秩序革新,新媒体外交助推中国国际影响力提升。在加速化的发展中,新媒体带来的一些问题也不容忽视:传统媒体精英加速流失,新媒体用户个人信息安全亟待保护,“中国科技威胁论”甚嚣尘上,各种网络思潮不时冲击着主流意识形态,全球网络空间安全威胁加大。
<<Under the guidance of the new national strategy in 2017,the development of new media in China is facing new requirements and changes. China is to start a new journey for the construction of a modern socialist country. In that case,how to build networks and new media,and how to play the role and function of new media,is of utmost importance. At present,China’s information construction achievements continue to benefit the people,and the state has adopted multiple measeures to strictly control the Internet in parallel with the platform’s independent rectification. The development of the network is further standardized. China has stepped into a new era of intelligent connection. The construction of “Digital China” has entered the fast lane. The new government media has opened up a new phase of resource sharing and service upgrade. The new forms of network broadcast and short video industry are various;media convergence has entered a period of systemic innovation;content payment and knowledge services have revolutionized new content. Building a community of shared future for cyberspace promotes the innovation of global communication order,and new media diplomacy contributes to the promotion of China’s international influence. As new media development enters a new era,the following problems cannot be ignored:the loss of traditional media elites has accelerated,and the security of personal information for new media users is urgently needed to be protected,the “China’s threat theory on science and technology” is inexhaustible,network trend of thought has the risk of deconstruction of mainstream ideology and the global cyberspace security threat has increased.
<<Keywords: | Media ConvergenceDigital ChinaInternet GovernanceArtificial IntelligenceNew National Strategy |