In the 1920s，the revolution of digital information technology，which is composed of mobile internet technology，big data technology and machine learning technology，not only accelerated the change for the production and life style of human society but also had a revolutionary impact on the cultural production and lifestyle of human society. The full infiltration of digital information technology in the structure of cultural production and the structure of cultural consumption is on the one hand accelerating changes in the patterns of production and distribution in the field of culture and leading to changes in the deep structure in culture area. On the other hand，the acceleration in the formation of the habits of resident cultural information and cultural entertainment consumption that use the mobile phone as a carrier，caused a profound change in cultural organization. The cohesion and mutual reinforcement of the inner and outer structures in the field of culture have formed a powerful impetus to the iterative evolution of the existing production，distribution and consumption patterns in the cultural industry. They have proposed a major proposition to the central and local governments to optimize the management of the cultural industry under the digital information technology. This requires from the national level，a transformation in the thought regarding information technology as an efficiency measure into big system structure thinking，at the same time divide the cultural formats into three basic type：traditional，intermediate and technical； and establish a classification management strategy for the cultural field.