Junhua Group adopts the innovation culture of “innovation from bottom up” as the innovation resource，takes their ten scientific research innovation platform as the support，and uses a high efficient project oriented management model. At the same time，Junhua Group integrates the entrepreneurship and innovation mechanism in three aspects，named the inside motivation，effective operation and continuous development of entrepreneurship. As a result，Junhua Group has set up valued-added company innovation system which runs through the whole process of enterprise innovation and entrepreneurship. The practice of Junhua Group shows that enterprises should actively promote the normalization，project oriented and institutionalization of entrepreneurship and innovation，and promote comprehensive innovation such as product innovation，production process innovation，service innovation，business process innovation and business model innovation. Therefore，enterprises would be able to speed up the transformation and upgrading of enterprises and enhance their core competitiveness.