2017年访澳旅客数量继续实现恢复性增长,相较于2016年,旅客结构在总体稳定的同时,也出现了一些新的特征。大中华区旅客依然占据主导,访澳中国内地旅客比重较2016年增长2个百分点,但香港地区和台湾地区旅客占比都略有下滑;访澳国际旅客人次创新高,增长6。2%,比重也较上一年略微增长。留宿旅客相较2016年增长9。9%,占总访澳旅客的52。9%,在数量及比例上均创历来新高。总体而言,访澳旅客结构依然不尽理想,国际游客比重依然较低,长期在10%左右徘徊;内地游客中,来自广东省的旅客一枝独秀,而其他省份的旅客比重非常低。旅客逗留时间依然较短,全年整体旅客的平均逗留时间维持在1。2日,留宿旅客的平均逗留时间为2。1日。在建设“世界旅游休闲中心”和推动实施《澳门旅游业发展总体规划》的背景下,优化客源结构、延长旅客逗留时间依然是澳门旅游业的一项任重而道远的工作。
<<In 2017,the number of visitor to Macau realized recovery growth. Compared with 2016,the visitor structure did not show a huge change,however,some new characteristics can be observed. The visitor from the Great China Region was still in the dominant position,and visitors from Mainland China increased by 2.0% compared by 2016,however,visitors from Hong Kong and Taiwan decreased by 4.0% and 1.3% respectively. International visitors increased by 6.2% to a new record of more than 3.1 million,accounting for 9.8% of total visitor arrivals. The total overnight-stay visitors rose by 9.9% to more than 17.2 million,accounting for 52.9% of the total visitor arrivals with a year-on-year increase of 2.2 percentage points,breaking the record in terms of both the overall quantity,as well as the proportion of total visitors. In general,the visitor structure of Macau is still in an undesirable state. The percentage of international visitor is still relatively low,hovering around 10%. Among domestic visitors,visitors from Guangdong province are dominating ahead of other provinces. The average length of stay stood at 2.1 days for overnight-stay visitors and 1.2 days for all visitors. Under the background of developing Macau as a World Centre of Tourism and Leisure,and implementation of “Macau Tourism Industry Development Master Plan”,it is still a long and arduous task to optimize the visitor structure and extend the length of visitors’ stay in Macau.
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