2017年,北京地区博物馆文化创意产业发展取得新突破,不同类型博物馆入选全国博物馆文创产品开发试点单位,其成果在本年度文博会上初见成效,故宫、国博继续引领北京地区博物馆文创进入新时代,全面化、多元化的发展局面值得期待。与此同时,博物馆文创整体发展不平衡、部分单位重视程度不够、发展模式同质化、产业链动力不足等成为亟待解决的难题。面向新时代,博物馆文创产业应当继续加强“文博+科教+企业”的深度融合,探索多元开发模式和适当市场机制,提高文创在各类主题活动中的显示度,建设北京地区博物馆文创产业联盟,进一步拓展京津冀博物馆文创产业一体化发展。
<<In 2017,the cultural and creative industries in Beijing made new breakthroughs. Various types of museums were selected as experimental ones to explore new development model for the cultural and creative industry of Museum.Meanwhile,most of museums still have many issues to be resolved,such as homogenization of development modes and lacking of motivation in the industrial chain. In the new era,the museum should continue to explore diversified development modes and proper market mechanisms,enhance the display of cultural and creative products in various activities,and build a museum union to expand the integrated development for the cultural and creative industries of museum in Jing-jin-ji Regional.
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