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谢伏瞻
    中国社会科学院学部委员,学部主席团主席,研究员,博士生导师。历任中国社会科学院院长、党组书记,国务院发展中心副主... 详情>>
蔡 昉
    中国社会科学院国家高端智库首席专家,学部委员,学部主席团秘书长,研究员,博士生导师。先后毕业于中国人民大学、中国... 详情>>
李培林
    男,汉族,出生于1955年5月,山东济南人,博士,研究员,全国人民代表大会社会建设委员会副主任委员,中国社会科学... 详情>>

    2017年中国移动应用发展现状及趋势分析

    摘要

    2017年,我国移动应用市场发展迅速,在全球移动应用市场占据领先地位,移动用户规模趋于稳定。在细分市场中,微信、微博等应用拓宽服务边界,共享经济、手游、短视频等市场趁势兴起,同时应用研发、分发、营销等服务不断完善。移动应用垂直领域管理愈加规范,移动应用安全市场机遇与挑战共存。在人工智能、5G等创新技术推动下,我国移动应用市场空间将不断增大。

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    Abstract

    In 2017, China's mobile application market developed rapidly, occupying the leading position in the entire global mobile application market, while mobile users have also increased stably. In the market segment, applications such as WeChat and Microblog have broadened the service boundaries as well as the market in aspects such as sharing economy, mobile games, short videos, all of which have risen rapidly with application development, distribution, marketing and the other services have constantly improved. The vertical domain of mobile applications is increasingly standardized and the opportunities and challenges of the mobile application security market coexist. Under the promotion of AI, 5G and other innovative technologies, the mobile application market in China will continue to develop under the promotion of AI, 5G and other innovative technologies.

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    作者简介
    胡修昊:胡修昊,DCCI互联网数据研究中心资深研究员,长期关注TMT产业,重点研究社交、电商及人工智能、智能设备领域。
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