Brand is an important issue in modern marker economy.A good bran is an assert of an enterprise. In the existing literature on China-Russia economic relations，the significance of the brand is seldom explored. In fact，China and Russia have cultivated some powerful brands. But in the mutually economic interaction，the value of brand is not fully shown. If we seek to improve the trade structure，enlarge the trade scale and promote the investment on each other，the role of brand is essential.