在这个以秒计时的时代,注意力争夺战因互联网进一步深度渗透日常生活而愈加白热化。短视频以短小精悍的体量、适配用户需求的形式,迅速迎来爆发,各大巨头纷纷入局,抢滩市场,新的内容形式、新的组织形态、新的商业模式层出不穷,竞争分界逐渐清晰,内容平台、创投资本、内容创业者、商业客户共同推动了短视频行业的洪流。本文将从短视频的发展历程、短视频市场发展现状、短视频的特点与类型、短视频平台分析、短视频的盈利模式、短视频的未来等角度,全面分析短视频行业的发展现状及行业前景。
<<In this era of computation time by seconds,attention battle become more intense by the internet to further the depth of penetration of everyday life,short video quickly ushered in the outbreak as small volume and fit user needs. BAT pays high input to race to control the market,new content,new organizational form and new business model emerge in an endless stream. Competition line of demarcation is becoming distinct. Content platform,venture capital,entrepreneurs,business customers to jointly promote the short video industry torrent. This article hold point of view from the development of a short video,a short video market development status,characteristics and types of short video,short video platform analysis,the profit model of short videos,the future perspectives of short video,to make a comprehensive analysis of the development status and industry short video industry in the future..
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