The tourism resources in Sichuan ethnic minority areas are rich and diverse with unique folk customs and long history and culture，which provides resources guarantee for tourism development in the ethnic areas. At the same time，the policy of poverty alleviation is explored through policy support，large capital investment and tourism brand building，which paves a new path for tourism development. In this process，there have been problems such as homogenization of tourism products in the concentrated area，too much dependence on the development of tourism poverty alleviation，and lack of talent. In response to these problems，we should dig deep into cultural connotation of ethnic areas，find out the different characteristics of tourism products，and gradually improve the ethnic areas of hardware and software tourism infrastructure，train specialized tourism service personnel and other measures，finally achieve the goal of poverty alleviation.