From 2016 to 2017，the media convergence in Shanghai continues to develop in depth. This article focuses on a wave after a wave of reforms initiated by Shanghai Media Group and Shanghai Press Group and summarizes the progress achieved by the convergent media and key benchmark products of Shanghai. The purpose is to find out how the traditional mainstream media and new media can explore a deep integration and sustainable development path in the era of big data and artificial intelligence and finally provide consideration for forming a value exchanged and integrated media market system.