作为我国文化产业发展最为繁荣、领先的地区,长江经济带九省两市文化产业发展逐步进入稳健发展期——文化市场主导地位日趋稳固,文化产业跨界愈加凸显,“互联网+”态势连续升温,城乡文化娱乐消费进一步活跃,文化产业增加值总量超过全国总量的50%。随着国家推动文化产业发展政策由特惠性扶持向普惠推动的转化以及长江经济带建设战略以及“一带一路”倡议的双重作用,长江经济带的文化产业发展迎来了新契机。本文通过对长江经济带文化产业增加值、固定投资、企业规模、就业情况、城乡居民文化消费等方面的数据分析,展示了长江经济带上、中、下游区域文化产业发展现状、发展态势以及存在的问题,最后提出了长江经济带文化产业发展基于空间发展规划、区域文化资源产业化、产业梯度转移、跨界融合领域的对策建议。
<<As the most prosperous and leading area in China's cultural industry,the Yangtze River economic belt's total added value of cultural industries exceeds 50% of the total amount of the whole country.With the dual role of the Yangtze River economic belt construction strategy and “The Belt and Road” strategy,the development of cultural industry in the Yangtze River economic belt ushered in a new opportunity.This paper analyzes the added value of cultural industry,fixed investment,enterprise scale,employment,cultural consumption of urban and rural residents and so on.Then it shows the current situation,development trend and existing problems of the cultural industries in the upper,middle and lower reaches of the Yangtze River economic belt.Finally,the paper puts forward some countermeasures and suggestions for the development of the cultural industries in the Yangtze River Economic zone.
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