The event of clenbuterol continues to cause bad influence to the Chinese consumers and pork market.This paper takes the traceability of pork as the research object setting up clenbuterol detection information，the traceability information security，appearance，and price as four attributes.The paper uses the full profile conjoint analysis method to evaluate the relative importance of different attributes and the utility of level with the data of 298 consumers in Wuxi city.And the research also estimates the market share of traceable pork under the 11 kinds of market simulation scheme.The results show that the consumers value the appearance most，and the value of the detection information of clenbuterol is slightly lower than that of the price，which is higher than the property of the traceability security information.Compared with the traceable pork without the detection information of clenbuterol，consumers are willing to pay a 10% premium price of traceable pork with the test of clenbuterol qualified，and the market share of the traceability pork which shows the detection information of clenbuterol increase about 30%.Therefore，it is of great value to label with additional detection information of hormones，antibiotics or other illegal additives in traceable animal.