职业体育是体育产业中最亮的一环,也是产业价值极高的部分,北京作为国际化大都市,职业体育中的“三大球”已经成为北京城市的标志之一,“京城球迷”和“京城德比”成为北京新增亮点。本部分从政府支持、职业化项目、竞赛成绩、资本投入、收益、球迷、媒体等角度对北京市的职业体育进行了概述,接下来着重对北京市的职业足球、职业篮球、职业排球进行分析,找出亮点和存在的问题,最后从五个角度给出了发展建议。
<<Professional sport is one of the brightest in the sports industry,the industry is also high value part of Beijing as an international metropolis,Professional sport in “three ball” has become a symbol of the city of Beijing,“fans of the capital” and “capital Derby” has become the new highlights of Beijing. This part from the support of the government and the occupation project,contest performance,capital investment,income,fans and media point of view of Beijing city occupation sports are summarized,then focuses on the city of Beijing Professional football,basketball,volleyball,find out the highlights and the existing problems,finally from five angles are given development suggestions.
<<Keywords: | ManagementClubProfessional Sport |