地方新闻客户端是所在地区用户知悉本地新闻的重要平台,也是外地人士了解该地信息的重要窗口。本报告以上游“重庆”与ZAKER“广州”为研究对象,以内容分析法分析二者在新闻主题、题材来源、报道品质等方面的差异,从而检视二者的媒介社会责任及其差异。本报告随机抽取两个客户端10天内所发布的新闻共计800则进行分析,研究发现两个客户端在新闻生产者、新闻主题、报道对象等多项类目比较上有显著差异,但最终在信息生产、社会监督、提供娱乐、协调关系四个指标上得分持平且偏低,对社会责任的履行均存在问题。同时,从内容、问责制度和规范三个方面提出应对的建议。
<<Local news clients are an important platform for local users to be aware of local news and an important window for foreigners tocomprehen-dinformation.In this study,ShangYou“Chongqing” and ZAKER“Guangzhou”are used as the object,and analysis of the differences between news subject,source and quality of report by content analysis,so as to examine the media social responsibility of the two and their differences.This study randomly selected two clients published within 10 days of a total of 800 news published analysis,and found that two clients in the news producers,news topics,reported objects and many other categories have significant differences,but in the final Information production,social supervision,entertainmentproduction,coordination of the four indicators on the score was flat and low,the implementation of social responsibility all have problems.Simultaneously,wewillbe in the content,accountability and norms to make the appropriate recommendations.
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