2016年北京的演艺市场保持平稳的增长态势。演艺内容形态有热点有新意,演艺聚集区建设开始发挥作用,与国际的交流和资本的对接继续深化,演艺产业的布局初步形成。但从演艺产业发展的角度来看,北京的演艺市场依然有所不足。在演出内容、演出质量、观众拓展及IP培养方面都需要进一步的提升。而政府在通过各种财政手段支持演出市场和剧院运营的同时,更要考虑如何激发客体的活力和动力。而未来,演艺产业将进一步面临越界、科技融合以及更多新兴综合业态的挑战。为此,作为中国演艺资源高地的北京应以开放积极的态度,在提升作品质量、吸引观众的基础上,从产业链整合的角度来审视其自身的发展。
<<2016 Beijing’s performing arts market maintains steady growth. Performing arts content has some new hot spots and ideas. The construction of performing arts accumulation area,international exchanges and capital docking continue to deepen,and the layout of the performing arts industry initially revealed. But from the perspective of the industry,Beijing’s performing arts market is still inadequate. The content,quality,audience development and Intellectual Property need to be further improved. While the government takes various financial means to support the market and theater management,but also needs to consider how to stimulate the object’s vitality and motivation. In the future,the performing arts industry will further face cross-border challenges,the integration of science and technology and the emergence of more integrated formats. Based on the perspective of integration from the industry chain,Beijing,as a highland of Chinese performing arts resources,should enhance the quality of works,expand the art audience,and examine their own development actively.
<<