The cognition to the financial information service differs among national departments，as well as the policy level and grassroots practice. Considered the practical practice，the financial information service should take a relatively broad definition. The financial industrialization and industry financialization in the context of social division of labor are intertwined with each other and the financial product innovation and information technology innovation promote each other，which directly stimulate the development of financial information service. The news value，social value and the economic value respectively reflect the medium attribute，public product attribute and the emerging industry attribute of the financial information service.