自澳门的博彩业从2014年中开始下跌之后,会展业起到了拉动酒店、零售等相关行业发展的积极作用。2015年的统计数据显示,澳门的大型展览活动数量增加,带动参展人数的增长。其中,以商贸、文化艺术和旅游为主题的展览吸引的入场人次增长最为显著。同时,展览主办机构的收支与2014年前三季度基本持平,而参展商的商品销售占收入的百分比增长12。3个百分点,增至94。3%。此外,会展业对零售业和博彩业的拉动作用最为明显。最后,本文对2016年澳门会展业的发展建言献策,抛砖引玉。
<<Since the downturn of the gaming industry of Macao from the middle of 2014,the convention and exhibition industry has played a stimulating role on the related industries such as hotel and retail. The statistics of 2015 shows that the number of large-scale exhibitions hosted in Macao increased,which essentially drove the rise in the number of exhibition participants. Conventions with themes such as trade,business,culture,arts and tourism experienced the biggest growth in attendance. This article discusses the problems and trends of the industry,and proposes strategies for a sustainable development for the future.
<<Keywords: | Regional EconomyMacaoIncentivesMICE (MeetingsConferences and Exhibitions)Grey Relational Analysis |