报告以2015年度台湾网络舆论场为研究对象,以大数据为依托,通过内容观察和自动语意技术,盘点其舆论议题的分布,分析其舆论主体的构成,比较媒介、意见领袖与政治人物的网络舆论影响力,重点关注两岸关系特别是“习马会”在台湾网络舆论场引发的反应,梳理台湾网络舆论场的特点,讨论台湾网络舆论场的新发展与新走向。
<<This report focuses on the online public opinion in Taiwan in the year of 2015. Through content observation and automatic sematic technique to the big data,we analyzed the theme distribution and subject consists of the public opinion,and also compared the influence of media,opinion leaders,and politicians. The relationship between Taiwan and mainland was paid particular attention to,especially the reaction of the online public opinion to the “Xi and Ma’s Meeting”. Lastly,characters of the online public opinion in Taiwan was made clear and the new development and trends of the online public opinion in Taiwan was discussed.
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