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北京奥运会后，北京奥林匹克公园坚持以体为本，逐步形成体育产业与体育事业协调发展、体育产业与相关产业相互融合发展的良好局面。2013年7月，北京奥林匹克公园荣获由国家体育总局授予的“国家体育产业示范基地”称号。本报告将从园区概况、竞争优势、体育产业的经济效益和社会效益等方面着手，全方位分析北京奥林匹克公园的体育产业综合发展情况。
<<After Beijing Olympic Games，the park adheres to beingsport-oriented and gradually forms a sound situation where development of sport industry is coordinated with that of sport business，and is well combined with that of relevant industries. In July 2013，Beijing Olympic Parkwon the title of “National Sport industry Demonstrative Base” issued by General Administration of Sport. This report starts from the park overview，competition advantage，economic and social effects of the sport industry，etc.，to analyze in all rounds the comprehensive development of the sport industry in the Beijing Olympic Park.
<<| Keywords： | Integrative DevelopmentBeijing Olympic ParkNational Sport Industry Demonstrative BasePost-games UseCity Name Card |
