Culture as a commodity is the result of the development of science and technology. Culture becoming a pillar industry is the result of the progress of cultural and science & technology depth integration. Culture as a pillar industry is not more than ten years in developed countries. It is nearly 2 years in China. Culture becoming a pillar industry is determined the particularity of cultural reproduction. The development of MITs（Mobile-Internet-Things）technology is promoting the development of cultural products to the breadth and depth. There are some problems in the integration development in China. Such as the strength and depth of the integration is not enough with the impression of old wine in new bottles. Due to the hot development of MITs，pure technical way to run a culture company，imitation of foreign product，financing and burning money，don’t understand the specific business environment only to talk about users are very popular. The results were mostly found that the companies are without profit pattern and profit hopeless，and so on. Business model is the synthesis of enterprise culture and the operation. It will be including both strategy and tactics，but not limited. It is not only with universality but also an unique personality. This article will want to explore the mobile Internet technology to change cultural reproduction way. And culture enterprise sustainable profitability and other issues will be discussed under the background of mobile Internet. Finally，some suggestions will be put forward.