后奥运会时代,体育产业成为拉动北京经济增长、促进其经济结构转变的活跃产业之一。为进一步促进首都体育产业的持续、健康、快速发展,把北京建设成为国际体育中心城市,北京市出台了多项引导体育产业发展的政策。本报告梳理了我国及北京市体育产业发展脉络,结合国内外典型城市的体育产业政策经验,对北京市体育产业政策执行进行PEST分析,并对未来北京体育产业发展的重点及政策支持提出了建议,以期能对促进体育立法和体育的体制改革提供一定的参考。
<<In the post-Olympic era,sports industry has become an active industry that promotes the economic growth of Beijing and accelerates the structural transformation of economy. In order to improve the sustainable development of the capital sports industry and accelerate its development as the internatioanl sports center,the Beijing government carried out multiple policies to guide the development of the sports industry. This report reviews the history of the sports industry development in Beijing as well as China and conducts the PEST analysis towards the policies of Beijing sports industry based on the sports policy experience home and abroad. It also offers suggestions to the future development of the sports industry in Beijing in the hope of improving the sports legislation and the reform of the sports system.
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