2014年游戏产业持续稳定发展,宏观政策为游戏产业投资提供了新机遇,跨媒介融合趋势与泛娱乐概念对游戏产业的影响显著。全行业对知识产权的保护逐步规范,行业内小微企业发展迅速但生存相对困难,移动领域仍然是企业兼并与收购中的最大焦点。
<<China’s online gaming industry kept on growing steadily in 2014. Macro policy provided new investment opportunities. Media convergence and pan-entertainment also exerted great influence in the industry. Intellectual property rights protection has been widely recognized and gradually normalized in the industry. Micro and small businesses developed quickly but faced numerous challenges. Mobile business remains the biggest part in mergers and acquisitions.
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