China radio and television broadcasting industry achieved leapfrog development. in 2014. The central government has put forward some important measures to promote the convergence of traditional media with new media，which means China radio and television broadcasting industry will gain great development opportunities in 2015. This report summarizes the industrial policy and development path of China radio and television broadcasting industry in 2014 and analyzes its development trends for 2015. Through a careful analysis of the industrial policy and market trends，we hope to provide ideas and inspiration for investors willing to invest in China radio and television broadcasting industry.