The rapid development of information technology has promoted Chinese internet media companies to transform into new media industries，and enormously influenced social communications，public appeals，and other social issues. The environment of online public opinions and pattern of news dissemination have also experienced significant changes. Under the background of new media，the phenomenon of “false news” shows many new characteristics. The study shows that fake news demonstrates obvious characteristics of media convergence in its dissemination process：Social media becomes a hot bed for internet rumors；the situation of the mainstream media mistaking the rumors for news in order to get high hits is getting serious. In addition，although the false information correction mechanism on Weibo and other internet platform is now improved，the false news problem still exists，which needs governance from various angles and layers.