Along with this new mode of transmission—microblog's emergence and its rapidly expanded influence, the use of microblog as a new platform for the spread of cultural resources such as cultural tourism and e-government blogs also appears. This kind of government administration microblog has a very close relationship with tourism industry development, the cultural resources spread and the city brand marketing. Therefore, paying attention to and study this propagation phenomenon has a strong practical significance. This paper sorts out and analyzes the current situation and influence of cultural tourism type of e-government blogs. And based on empirical research, this paper discusses the strategy of the development of the current e-government microblogs.
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