A good image of the city is a booster for urban development. Because of some complex historical reasons，Hong Kong，Macau，and Taipei have been attained constant attention. Through a sampling survey，this study analyzes the three cities’ overall image，culture image，economy image，ecology image，and government image. It was found that Hong Kong owns the highest overall rating of the city image，with Macao followed and ranked the second. Due to the superior climatic conditions and investment of environmental protection，Hong Kong gained the highest recognition in ecological environment image；Taipei is rich in cultural heritages，and it gained the first place regarding its historical and cultural heritages among the three cities；Hong Kong is outstanding in education and internationalization；in terms of the economy image and government image，market economy and the advanced governmental management policies made Hong Kong won the highest rating；additionally，Hong Kong is known as a fashionable city，making respondents rate high with respect to the beauties in Hong Kong；Taiwan sit tight in the first place regarding its gourmet cuisine.