健康消费是一个实际生活问题,是人们为预防疾病、促进健康在消费领域的自我变革,是消费决策、消费需求、消费结构、消费方式围绕增进健康这一目标所进行的一场革命。同时,健康消费又是在一定的社会经济条件和消费环境中进行的,必须要得到社会、经济系统的协同配合,至少需要有三个系统的互动。一是思想观念、行为方式的变革系统,二是法制、监管和产品供给保障系统,三是支持系统,即社会政策、社会舆论、社会风尚等社会支持力。对于构建社会支持系统,笔者的观点是:第一,实行健康消费需要有力的理论和政策支持。第二,实行健康消费需要加强环境道德建设。第三,实行健康消费需要企业的社会责任支持。
<<Healthy consumption is a real life issue. It is a self-reform in the realm of healthy consumption aiming at preventing disease and promoting health. It is also a revolution on consumption policies,demands,structures and patterns. Healthy consumption is carried out under certain social and economic conditions and needs social and economic system support. There should be at least three systems’ interactions. First is the reform system of concepts and behavior. Second is the guarantee system of rule of law,product supply and supervision. Third is the supporting system of social policies,opinions and trends. To build a social supporting system,first,we must have a solid theory and policy for healthy consumption. Second,we need to build a good ethic and moral environment. Third,we should call for enterprises’ social responsibility.
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