女性消费不仅局限于女性本身,还决定家庭消费、未成年子女的消费。经营者应用创新的眼光发现女性消费需求,推出新的商品和服务,实现企业发展和女性生活质量提高的双赢。消费者协会及社会相关组织有义务加强女性消费教育,将勤俭持家与科学、合理、健康、文明的消费有机地结合起来,通过消费提高生活质量,实现可持续消费和发展的长远目标。女性承担社会责任,在践行《科学消费指引》方面走在全社会前列。维护消费者权益,就是维护消费信心。要严肃处理侵害女性消费者的争议案件,为女性消费者创造平等、宽松、放心的消费环境。
<<Women’s consumption entails not only women spending,but also their families including children. Business people should be creative to discover new women’s consumption demand and produce goods and services for them. Doing so will create a win-win situation for both women’s better quality of life and business development. Consumers’ association and other social organizations are duty-bound to strengthen women’s consumption education. That is:to combine scientific,rational,healthy and civilized consumption with hardworking and thrifty in managing households. Women’s long-term goal of sustainable consumption and development will be realized through consumption-improving-life-quality. Women should also shoulder social responsibility by practicing scientific consumption first. Protecting consumers’ rights is to maintain consumption confidence. We should seriously handle controversial cases that involve women consumers’ right and create a safe,equal and lively environment for women consumers.
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