对千名女性的消费调查显示:46。6%的被调查者在政府拉动内需政策中受惠,用于消费的比例由2007年的26%上升为2009年的63%。2009年,服装服饰、数码产品、旅游及美丽、健康消费位居女性消费前5位,56。1%的被调查者有投资,排在前四位的是股票、基金、购房、商业保险。服务性消费需求强烈,但产品供应和实际购买不足。2010年服装服饰、化妆品、手机消费位列前茅,投资需求上升,买股票仍是首选;旅游消费将大幅增长,香港是首选地。期望:加强食品安全监管,优化消费环境;平抑房价,保障百姓安居;完善消费政策,补贴节能消费。
<<A survey of 1000 female consumers shows the following:46.6 percent interviewees had benefited from the government policy to boost domestic demand;Women’s spending on consumption had jumped from 26 percent in 2007 to 63 percent in 2009;The first five items on women’s spending list in 2009 were clothing,digital products,travel,make up products and health. Women invested in stocks,mutual funds,housing and insurance,and 56.1 percent women had investment. The demand for service consumption was strong but supply was not enough and purchase inadequate. In 2010,women’s consumption desire is growing. Clothing,cosmetics and mobile phones are the first three items on their spending list. Stocks are women’s first choice for investment. Travel spending will increase drastically and Hong Kong is their first choice of destination. Their hopes for 2010 are:food safety supervision will be strengthened;Consumption environment will be improved;Rising housing prices will be brought under control and people will be guaranteed places to live;Consumption policies will be improved and energy saving products will be subsidized.
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