面对日渐严厉的房地产调控政策,2013年房地产企业发展出现如下问题:企业融资难,开发投资增速放缓,重点房企净利率下降,发展优势向规模企业倾斜,房企集中度进一步增强,三、四线等非热门城市商品房库存较高,而海外布局又面临各种风险。2014年,预计企业联合获取土地趋势明显,多元化融资、多方式扩张将成为趋势,保障性住房供应量的增加促使产品市场分化显著。
<<Facing increasingly severe regulatory policy of real estate,the problems of real estate enterprise development are as follows:financing difficulties,development investment growth slowing,decline of profit rate of key enterprise,development advantage inclining to scale enterprises,concentration of enterprise strengthening,large inventories of unpopular city commercial housing,various risk of overseas layout.Expecting in 2014,firstly,joint land acquisition will be more.Secondly,diversified financing and multimode land reserve is becoming a trend.Thirdly,products market differentiation led by an increase in affordable housing supply is obvious.
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