The article surveys the development conditions of tourism e-commerce in China between 2012 and 2013, summarizing the important investments and overviewing the price war, the gaming of OTA and the TTS model of Qunar, the rising and differentiation of the "online short-term rent of apartments", the spring up of online-marketing and tourism APPs, all of which have synthetically presented the market structure of online tourism and the trend of mobile travel.
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