Digital technology provides an opportunity for the development of new types of business，promoting the new change of employment structure and mode. By analyzing the employment characteristics of new occupational groups and investigating the development status of new occupational groups in Henan Province，it is found that the scale of new occupational groups is gradually growing in the digital society，and the social attention to new occupational groups is increasing，and Henan has achieved remarkable results in promoting the development of new occupational groups. From the perspective of growth，development and working experience，it is not difficult to find that the insufficient number of jobs，the low level of social security，the unfriendly digital environment and the poor level of multi-party collaborative governance are the main factors affecting the development of new occupational groups in Henan Province. In order to improve the development status of new occupational groups，it is necessary to play the main role of digital society，promote the development of new industries，new economies and new forms of business，strengthen the governance of digital environment，improve the social security system，establish a multi-party coordination mechanism，and further optimize the development path of new occupational groups in Henan Province.