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谢伏瞻
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    四川省民族地区文化和旅游融合发展实践与经验——以北川、泸定和丹巴为例

    摘要

    四川民族地区在文化旅游融合发展过程中,始终遵循“宜融则融、能融尽融、以文促旅、以旅彰文”的原则,积极创造文旅发展新优势,形成新的经济增长点。本报告以北川、泸定和丹巴三县为例,总结四川民族地区在文化旅游融合发展中的实践、经验和启示。为深入推进文化和旅游融合发展,四川民族地区结合本地区发展实际,在民族文化保护与开发、文化资源经济转化、文旅品质提升、文旅品牌塑造等方面采取了一系列振兴举措,成效明显。同时也积累了丰富的经验,如政府强有力的政策支持、重视非物质文化遗产保护、打造文化旅游精品项目、不断创新文旅发展模式、优化文旅融合发展环境等,为其他地区提供了借鉴和参考。

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    Abstract

    In the process of cultural and tourism integration and development,Sichuan ethnic areas have always followed the principle of “integration when appropriate,integration when possible,promotion of tourism by culture,and promotion of tourism by tourism”,actively creating new advantages in the development of cultural and tourism,and forming new economic growth points. Taking Beichuan,Luding and Danba counties as examples,this report summarizes the practice,experience and enlightenment of cultural tourism integration development in Sichuan ethnic areas. In order to further promote the integrated development of culture and tourism,Sichuan ethnic areas have taken a series of revitalization measures in terms of the protection and development of national culture,the economic transformation of cultural resources,the quality improvement of cultural tourism,and the brand building of cultural tourism,taking into account the actual development of the region,with obvious results. At the same time,it has accumulated rich experience,such as strong policy support from the government,paying attention to the protection of intangible cultural heritage,creating high-quality cultural tourism projects,constantly innovating the development model of cultural tourism,optimizing the integrated development environment of cultural tourism,etc.,which provides reference and reference for other regions.

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    作者简介
    汪世祥:汪世祥,四川民族学院助教,研究方向为电子商务。
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