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    2022年粤港澳大湾区文化、体育、电竞旅游发展报告

    摘要

    粤港澳大湾区的建设旨在打造一个打破行政边界的、促进共建共治共享的巨型区域。本报告以文化活动、体育赛事、电竞赛事为主要研究对象,通过空间分析、问卷分析与访谈文本分析,探究了粤港澳大湾区内跨市文化旅游、体育赛事和电竞赛事旅游的空间分布及游客跨市流动模式、特征与原因,进而揭示了不同城市之间在文化活动、体育赛事和电竞赛事方面的分工、联系与合作,并探讨了相关文化设施与服务的共建共治共享与粤港澳大湾区居民身份认同存在的联系。总体而言,随着粤港澳大湾区交通基础设施建设的加强、连通性的提高,参与文化活动或体育、电竞赛事的居民的跨市旅游流动较为普遍,这种流动影响居民对粤港澳大湾区整体区域的范围认知和“大湾区人”的身份认同。粤港澳大湾区内文化、体育、电竞设施与服务的共建共治共享尚未实现,在文化与赛事活动的统一平台以及整体品牌形象构建上还有待进一步提高。

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    Abstract

    The development of Guangdong-Hong Kong-Macao Greater Bay Area aims to create a mega-region that breaks administrative boundaries to promote co-construction,co-governance and sharing. This report focuses on cultural activities,sport events and esports,and investigates the mobility patterns,reasons and related tourism and leisure activities of cross-city cultural tourism as well as sport events and esports tourism in the Greater Bay Area through spatial analysis,questionnaire analysis and interview text analysis,and then reveals the division of labor,connection and cooperation among different cities in the Greater Bay Area in terms of cultural activities,sport events and esports. In general,with the construction of transportation infrastructure and the improvement of connectivity in the Greater Bay Area,cross-city tourism mobilities based on cultural and e sports events are very common among residents in the Greater Bay Area,which in turn affects the residents’ perception of the spatial scope of the Greater Bay Area as a whole and their identity as “people of the Greater Bay Area”. The co-construction,co-governance and sharing of cultural and sports facilities and activities in the Greater Bay Area has not yet been realized,and a unified platform for culture and e sports events as well as the construction of the overall brand image still needs further improvement.

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    作者简介
    戴其蔓:戴其蔓,中山大学旅游学院本科生,研究方向为体育旅游。
    莊彬炫:莊彬炫,中山大学旅游学院本科生,研究方向为城市旅游。
    王时彩:王时彩,中山大学旅游学院硕士研究生,研究方向为文化旅游。
    李劼:李劼,博士,中山大学旅游学院副教授,研究方向为城市与区域旅游。
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