In the fierce competition environment of cultural industry，traditional Jun porcelain enterprises are faced with such problems as lack of attraction of investment and financing，narrow channels of investment and financing，lack of diversification of financing mode，lack of financial intermediaries，lack of investment and financing talents，etc.，based on the investment principles，technical means，institutional security and other risk control strategies，through Jun Porcelain Enterprise and art property right exchange market，art securitization，art trust market，art insurance market，art e-commerce market and the introduction of VC，IPO or M & A and other means to achieve an effective interface with the modern capital market，we will promote the transformation and upgrading of Jun porcelain enterprises and the development of investment and financing markets，and promote the innovation of cultural businesses，consumption and high-quality economic development.