This report summarizes the current status of VR/AR content industry in 2021：VR/AR content industry entering the consumer market：In terms of consumption-level content production，games，movies and live broadcasting have become the three main content of VR/AR industry. In terms of enterprise-level content application，medical treatment，education and production have become the three application scenarios of VR/AR industry. The main difficulties facing the development of VR/AR content industry are analyzed：incompatible hardware and software product platforms；Lack of professional creative talent；High cost and high risk，domestic VR/AR content entrepreneurship is not high；Domestic VR/AR content production capacity is weak. In the future，the development of VR/AR content industry will have the following trends：high-quality content will become the driving force of the industry；The content form is diversified，the industry is more subdivided；Instead of Internet+，VR/AR+ has become an important driving force for the transformation and upgrading of traditional industries and the continuous emergence of new industries，creating new forms of production and life development and ubiquitous content production fields.