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谢伏瞻
    中国社会科学院学部委员,学部主席团主席,研究员,博士生导师。历任中国社会科学院院长、党组书记,国务院发展中心副主... 详情>>
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李培林
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    2021~2022年全球邮轮产业发展研究——全球邮轮市场加速复苏,邮...

    摘要

    随着全球疫情进入阶段性稳定状态,全球复航邮轮数量持续增加,2020年7月至今,全球100多个国家和地区先后重新开放邮轮市场,全球主要邮轮品牌嘉年华邮轮、皇家加勒比游轮、诺唯真游轮等所属邮轮船队全面复航。新冠肺炎疫情推动世界邮轮旅游市场格局调整,部分邮轮被拆解或邮轮品牌被出售,云顶香港宣布破产。全球邮轮市场格局正在重组调整,以满足复航后邮轮市场正常运转的需要,为邮轮市场发展奠定基础。各大邮轮公司积极开展2023年、2024年各大区域邮轮航线部署,为推动邮轮市场振兴提供有力支撑。邮轮建造市场稳步推进,多家邮轮公司新型邮轮下水,优化邮轮市场运力供给。国际邮轮港口建设持续推进,邮轮公司也更加重视邮轮产品创新,为提升运营和服务能力提供有力保障。邮轮公司更加重视可持续发展,采取替代燃料、创新技术、扩大绿色能源动力邮轮规模,力争在2050年前达成净零排放目标,实现港口零排放。总之,疫情对邮轮行业的影响只是阶段性的,也对全球邮轮产业发展提出了更高的要求,全球邮轮旅游长期向好的发展趋势不会改变,随着邮轮行业的稳步复苏、邮轮产业的重组整合,邮轮市场将焕发出蓬勃生机,邮轮产业将进入新的发展阶段。 <<
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    Abstract

    With the global epidemic situation entering a stage of stability,the number of cruise ships returning to service in the world has continued to grow. Since July 2020,more than 100 countries and regions in the world have reopened cruise ships. The cruise fleets under the major cruise brands of the world,Royal Caribbean International Cruise,Carnival Cruise,Norwegian Cruise,have all returned to service. The COVID-19 epidemic accelerated the adjustment of the global cruise market pattern,some cruise ships were disassembled,some cruise brands were sold,and Genting Hong Kong announced bankruptcy. The pattern of the global cruise market is being restructured and adjusted to meet the needs of the normal operation of the cruise market after the resumption of flights and lay a foundation for the development of the cruise market. The major cruise companies optimized the regional route deployment,and launched the regional cruise route deployment in 2023 and 2024,providing strong support for promoting the revitalization of the cruise market. The cruise construction market has been steadily promoted,and many cruise companies launched new cruise ships to optimize the supply of transport capacity in the cruise market. The construction of international cruise ports has been continuously promoted,and cruise companies have also paid more attention to cruise product innovation,providing a strong guarantee for improving operational capacity and tourist services. Cruise companies pay more attention to sustainable development,adopt alternative fuels and innovative technologies,expand the scale of green energy powered cruise ships,and strive to achieve the goal of zero net emissions by 2050,so as to achieve zero port emissions. In a word,the impact of the epidemic on the cruise industry is phased,which puts forward higher requirements for the development of the global cruise industry,but will not change the long-term trend of the global cruise tourism. With the steady recovery of the cruise industry,the reorganization and integration of the cruise industry,the cruise market will glow with vitality,and the cruise industry will enter a new historical stage.

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    作者简介
    汪泓:汪泓,博士,中欧国际工商学院院长,教授,博士生导师,研究方向:邮轮经济。
    史健勇:史健勇,博士,上海工程技术大学党委副书记,教授,博士生导师,研究方向:邮轮经济。
    叶欣梁:叶欣梁,博士,上海工程技术大学管理学院副院长,教授,研究方向:邮轮旅游与可持续发展。
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