元宇宙相关技术的不断发展推动元宇宙与多行业交互融合,其中与消费领域的融合将颠覆整个消费模式,对社会经济发展产生最为直接的影响。元宇宙虚拟空间下的消费呈现诸多新特征,场景的拓展最先在游戏、影视、演出活动、电子商务等领域发生。支付体系重塑,数字人民币将成为法定数字货币,为整个元宇宙的经济运作奠定基础,消费者基于与账户唯一绑定的数字化身参与消费及服务,其消费真实性和沉浸感大大提升。在消费新模式的助推下,供给侧也相应发生变革,一些新兴的商业模式如D2A模式涌现,“人货场”的供给方式重塑,从源头上支撑起元宇宙消费产业链的发展,助力元宇宙及数字经济的蓬勃发展。
<<the continuous development and maturity of the relevant technologies of the meta universe promote the interaction and integration of the meta universe and multiple industries,and the integration with the consumption field will subvert the whole consumption mode and have the most direct impact on the social and economic development.Consumption in the virtual space of the meta universe presents many new features,and the expansion of the scene has been initially developed in the fields of games,movies and television,performance activities,e-commerce and so on.Reshaping the payment system,digital RMB will become the legal digital currency to build the foundation for the economic operation of the whole yuan universe.Consumers participate in consumption and services based on the digital avatar that is uniquely bound to the account,and their consumption authenticity and immersion will be greatly improved.Driven by the new consumption mode,the supply side has also undergone corresponding changes.Some new business models,such as D2A mode,have emerged,and the supply mode of “people,goods,yard” has been reshaped,thus supporting the development of the consumption industry chain of the meta universe from the source and helping the vigorous development of the meta universe and the digital economy.
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