您好,欢迎来到皮书数据库!
热点推荐: 双循环
更多>> 课题组动态
更多>> 皮书作者
谢伏瞻
    中国社会科学院学部委员,学部主席团主席,研究员,博士生导师。历任中国社会科学院院长、党组书记,国务院发展中心副主... 详情>>
蔡 昉
    中国社会科学院国家高端智库首席专家,学部委员,学部主席团秘书长,研究员,博士生导师。先后毕业于中国人民大学、中国... 详情>>
李培林
    男,汉族,出生于1955年5月,山东济南人,博士,研究员,全国人民代表大会社会建设委员会副主任委员,中国社会科学... 详情>>

    2021年中国线上外卖行业发展报告

    摘要

    2021年新冠肺炎疫情持续影响餐饮经营,餐饮行业进入了“黑暗期”的第二年。堂食生意受疫情影响很大,但是外卖却呈现爆发式增长。国家信息中心发布的《中国共享经济发展报告(2022)》数据显示,从居民消费的角度看,2021年在线外卖人均支出在餐饮消费支出中的占比达21。4%,同比提高4。5个百分点。在疫情的冲击下,餐饮企业纷纷投向线上外卖经营的探索,同时花更多精力打造成品、半成品标准化生产,上线“堂食+外卖+外带+零售”等多种销售渠道。

    <<
    >>

    Abstract

    In 2021,the COVID-19 pandemic continued to affect the catering business,making the catering industry enter the second year as the “dark period”. While the restaurant business has been greatly affected by the pandemic,food delivery has seen explosive growth. According to the data from the Report on the Development of China’s Sharing Economy(2022)released by the State Information Center,from the perspective of household consumption,per capita expenditures on online food delivery accounted for 21.4% in the food and beverage consumption expenditure in 2021,a year-on-year increase of 4.5 percentage points. Under the impact of COVID-19,catering enterprises have all turned to the exploration of online food delivery business,and spent more energy in making standardized production of finished products and semi-finished products,and launched various sales channels such as “restaurant food + food delivery + takeout + retail”.

    <<
    >>
    作者简介
    安神:安神,洪七公外卖课堂、洪七创投创始人,正新鸡排、华莱士、书亦烧仙草外卖顾问。
    <<
    >>
    相关报告