伴随着互联网技术的升级,移动终端发展跨进全新的阶段,大众休闲娱乐手段呈现出多元化的态势,网络游戏成为一种非常重要的网上休闲娱乐形式。近年来,网络游戏用户爆发式增长,其中未成年人不在少数。因此,保证网络游戏生态良性循环,提升政府监管能力与游戏企业行业自律能力尤为重要。本报告总结了三七互娱在网络游戏内容治理方面的经验,包括守护未成年人成长、捍卫用户隐私、保护知识产权、信息化抗疫、传承传统文化、参与社会治理等方面,为推动中国游戏行业健康可持续发展做出贡献。
<<With the continuous upgrade of network technologies and the innovation of mobile terminals,the ways of public entertainment are diversified,and online game has become a significant type of online entertainment. In recent years,online game users have grown rapidly,which includes many teenagers. In order to ensure a healthy online game ecology,government supervision and self-discipline of game enterprises are both necessary. This study summarizes the experience of 37 Interactive Entertainment in online game content governance,including guarding teenagers’ growth,defending users’ privacy,protecting intellectual property rights,pandemic prevention,inheriting Chinese traditional culture and so on,which contributes to the development of the game industry.
<<Keywords: | Online GamesIntellectual Property ProtectionTeenagers’ ProtectionUsers’ PrivacyContent Monitoring |