2021年北京夜间文化建设稳步推进并呈现出一些新趋势,包括发展夜间文旅消费集聚区,推动多元文化业态发展,扶持博物馆、书店的夜间文化活动,完善文旅线路和资源配置等。北京前门大街等六处入选国家级夜间文化和旅游消费集聚区,代表了六个主要发展类型,但也存在缺乏拳头品牌、没有形成文化与餐饮依存发展业态、供给不均衡不充分等问题。对此,建议采取以下措施,如发展夜间必去文化集聚区、针对不同人群提供多元化的夜间文化产品、以文化作为核心驱动带动周边文旅生活消费、完善配套保障与平台建设等,以推动北京夜间文化活动可持续发展。
<<In 2021,Beijing’s nighttime culture construction has steadily advanced and shown some new trends,including the development of nighttime cultural tourism consumption cluster,the promotion of multicultural development,the support of nighttime cultural activities in museums and bookstores,and the improvement of cultural tourism routes and resource allocation. Six places,including Qianmen Avenue in Beijing,have been selected as national nighttime culture and tourism consumption cluster,representing six major types of development. However,there are also problems such as lack of knockout brands,lack of cultural and catering dependent development formats,and insufficient supply. To this end,it is recommended to take the following measures,such as developing cultural cluster that must be visited at night,providing diversified nighttime cultural products for different groups of people,using culture as the core drive to stimulate the consumption of surrounding cultural tourism,and improving supporting guarantees and platform construction to promote the sustainable development of nighttime cultural activities in Beijing.
<<