非遗的“活化利用”即将非遗视为一种文化资源加以创新转化和合理利用,产生新形态的文化产品和文化服务。广州市近20年的非遗保护历程中,从非遗保护基础夯实期,到非遗传承活力增强期,再到非遗系统性保护期,活化利用逐渐成为大势所趋。从2021年的实践看,广州市非遗活化利用可总结为五条路径:在深度学术研究基础上进行提炼转化;科技与非遗相互赋能;非遗文创;非遗融入青少年美育;非遗融入城市地标。当前,广州非遗的活化利用虽已蔚为大观,但仍存在层次浅、同质化、不平衡等问题,有待进一步贯彻系统原则、守正创新原则、伦理原则并精准施策,将非遗更充分融入广州城市发展,让非遗保护成果更好地惠及广州民众。
<<The “revitalization and utilization” of intangible cultural heritage is to consider intangible cultural heritage as a cultural resource,and through innovative transformation and rational use,new forms of cultural products and services can be generated. In the past two decades,from the period of consolidation of the foundation of intangible cultural heritage protection,to the period of strengthening the vitality of inheritance and the period of systematic protection,the revitalization and utilization of intangible cultural heritage in Guangzhou has gradually become a major trend. From the practice of 2021,the revitalization and utilization of intangible cultural heritage in Guangzhou can be summarized into five paths:refining and transformation based on in-depth academic research;technology and intangible heritage empowering each other;introducing design,animation,film and television elements for cultural creativity;integrating intangible heritage into youth aesthetic education;and integrating intangible heritage into urban landmarks. At present,although the revitalization and utilization of intangible cultural heritage in Guangzhou has become a great spectacle,there are still problems such as shallow level,homogenization and imbalance. It is necessary to further implement the principles of system,righteousness and innovation,ethics and precise measures to integrate intangible cultural heritage more fully into the urban development of Guangzhou and let the results of intangible cultural heritage protection better benefit the Guangzhou people.
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