近两年来,以蔚来、理想与小鹏为代表的中国造车新势力企业估值迅速攀高。通过与传统汽车企业的对比分析发现,造车新势力在造车理念、产品开发、制造模式、销售渠道以及产业生态构建上与传统企业呈现明显差别,这也造就了造车新势力企业的差异化能力,使其在产业资源并不十分充裕的情况下,近几年保持非常好的发展态势,具备了冲击甚至取代传统汽车企业产业地位的潜力。
<<In the past two years,the valuation of new Chinese automakers represented by NIO,Lixiang and Xiaopeng has risen rapidly. Based on the comparative analysis with traditional vehicle manufacturers,it is found that the new car-making forces are significantly different from traditional vehicle manufacturers in terms of car-building concept,product development,manufacturing model,sales channel and industrial ecological construction,which also creates differences in their capabilities. In this case,new car-making forces has maintained a very good development trend in recent years and has the potential to impact or even replace the industrial status of traditional vehicle manufacturers under the circumstance that industrial resources have not been abundant.
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