成熟的创业生态系统是区域内创业兴盛的重要前提。调研发现,目前云南省康养旅游产业创业生态系统在创业影响与创业环境两方面主要表现如下:其一,云南省康养旅游创业可以有效促进当地就业,提升当地企业区域扩张能力,但是缺乏创新性;其二,云南省康养旅游产业的创业环境并不理想。其中,社会文化具有一定促进效应,内部市场与创业融资作用较为负面,其他诸如创业政策、政府扶持、创业教育、产研协同、基础设施等方面均属于一般水平,无明显促进效果。据此,本报告建议相关机构进一步鼓励创新、升级环境,并积极打造康养旅游创业典型标杆,推动全省康养旅游创业迈上一个新台阶。
<<A mature entrepreneurial ecosystem is an important prerequisite for the prosperity of local entrepreneurship. The survey found that the current Yunnan health and wellness tourism industry entrepreneurial ecosystem has the following characteristics in terms of entrepreneurial impact and entrepreneurial environment:(1)Yunnan health and wellness tourism entrepreneurship can effectively promote local employment and foster regional business expansion,but shows a lack of innovation;(2)The entrepreneurial environment of the health and wellness tourism industry in Yunnan Province is not ideal. Among them,the aspect of social culture has certain promotion effect;the aspects of internal market and entrepreneurial financing are relatively negative;and other aspects such as entrepreneurial policies,government support,entrepreneurial education,industry-research collaboration,infrastructure and services are neither positive nor negative,having no obvious promotion effect. Accordingly,we recommend that relevant institutions further encourage innovation and upgrade the entrprenurial environment,and actively build a model benchmark for health and wellness tourism entrepreneurship,so as to promote the province’s health and wellness tourism entrepreneurship to a new level.
<<Keywords: | Entrepreneurial EnvironmentHealth and Wellness Tourism in Yunnan ProvinceEntrepreneurial EcosystemEntrepreneurial Impact |