Since 2020，COVID-19 has swept the world. During hundreds of the anti-pandemic days and nights，our habitual ways of communication and exchange have been dramatically impacted. Internet as the bridge of communication and exchange has received more attention. Opinion of Promoting High-Quality Development of Digital Cultural Industry issued by Ministry of Culture and Tourism is like a tonic to encourage promoting intangible cultural heritage safeguarding by new media. Video clips provide traditional craftsmanship inheritors and artists with new methods to bail out. However，it cannot be ignored that old and new Problems Have Been Cropping up Behind the Huge Live Streams and Shiny Statistics.