在澳门特别行政区政府《2019年施政报告》和《澳门产业中长期发展规划》中,会议及展览业被列入澳门未来精准培育的产业。会展业在澳门打造世界旅游休闲中心的过程中,必将承担更大的责任。为此,本文将从澳门会展业的发展演变入手,对澳门会展经济的发展历程、现状特征、存在问题以及未来的发展思考等问题展开分析与讨论,期望能够为澳门会展业发展带来一些启示。
<<In the Policy Address for 2019 and the Medium and Long-term Development Plan of the Macau Industry published by the Macau Special Administrative Region Government,the meetings,incentives,conventions and exhibitions (MICE) industry has been included as a cultivation focus in future. The MICE industry will certainly assume greater responsibilities in the process of building a world tourism and leisure centre in Macau. This article will start with an account on the evolution of the MICE industry in Macau,followed by an analysis and discussion on its development process,current status and characteristics,existing problems,and future development considerations,etc,through which the author hopes to present implications for the development of the Macau MICE industry.
<<Keywords: | MacauMICE EconomyMICE industry |